Cire Web Design & Social Media » Web Site http://www.cire.com Affordable Web Hosting | Web Design | Website Design Tue, 07 Feb 2012 03:11:19 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Make It Easy to Buy http://www.cire.com/affordable-web-design/make-it-easy-to-buy-from-your-site/ http://www.cire.com/affordable-web-design/make-it-easy-to-buy-from-your-site/#comments Sat, 26 Jul 2008 02:49:58 +0000 Eric J. Katowitz http://www.cire.com/?p=423 Make It Easy To Buy From Your Web Site

 

Convincing your prospect to purchase from you is a difficult task, but have you ever thought that you’re making the process twice as hard. No matter how good you are at converting prospects to customers, they won’t buy, if they find the process cumbersome.
  • Your order form should be easily found
  • Make it hassle-free to complete.
  • Minimize the chances of them getting lost.
  • Put a prominent link to your order page from every page on your site.
Also, do you offer multiple payment options? Some people may feel comfortable paying via Paypal, or Google Checkout, some may only want to pay with their credit card through your merchant services, and others might want to send a check. The more options you offer, the better your chances of changing a prospect to a customer.

Make people will feel confident about buying from you. An easy way, to do this, is to offer a money back guarantee. Also, make it easy for your customers to contact someone if they have problems after purchasing.

Additionally, you can add customer testimonials, this will help them feel safe about buying something from a total stranger on the other end of the Internet.

In short, it would be very sad if you marketed and sold well to a prospect and something goes wrong when they are ready to buy. Eliminate problems and maximize your profits!

]]> http://www.cire.com/affordable-web-design/make-it-easy-to-buy-from-your-site/feed/ 0