Writing Relevant Web Content

As a web designer and search engine marketing expert I can assure you that “Content is King”. This was true in 1996 when I built my first commercial website and it still true today.

Search engine content will also help you to achieve higher ranking in the major search engines like Google, Yahoo and Bing.

In 1996, most search engines were directories, content was important, but they relied heavily on meta tags and other source content. To game the search engines many web designers would flood the pages repeatedly with keywords. They then would make the keywords the same colors as the background of the page. This would make it invisible to the reader, but would display in the source code that search engine were reading. This gave the illusion to the search engines that their web pages were rich in content for their keywords. If you tried this trick today you would be blacklisted from the search engine.

Today, blogging gives you the ability to have relevant content without trying to fool the search engines. A blog allows you to create content around the keywords that your potential clients are searching.

Before creating a blog page with relevant content it is critical to identify keywords that people are searching for. Being #1 on Google for a search term that no one searches is a waste of your time and energy. Most search engines provide tools that allow you to determine if anyone is searching for your keywords.

If you are unable to write relevant content for your website, it may pay to hire a writer to accomplish this. Cire Web Design and Hosting has professional writers who can create content for your website at a very reasonable rate. We also provide web development, domain names and everything you need to have a successful website.

Remember “Content is King”.

We build websites so you can build your business.